Formerly known as 5168 Brewing, Catalyst Brewing is a local Omaha brewery that likes to experiment with flavor combinations as they explore their passion for the art and science of brewing. They reached out to us to help with updating their branding and packaging. A relatively new brewery, they were struggling to find a unified brand. They had elements from several varying themes running through their marketing but couldn’t land on one overall brand position.

After meeting with the owner and listening to the story behind the brewery, it quickly became apparent to us that part of the overarching struggle was the name. Taking a chance, we suggested a name change and found the owner willing to take the leap. They settled on Catalyst Brewing.