Kinkaider, a farm brewery based in Broken Bow, NE, celebrates lone wolves, risk takers, and anyone battling the odds. As a new brewery preparing to launch five new beers, they reached out for help building a brand that represented their rural roots and their craft beer-savvy. The company’s overarching brand needed to be able to stand out among a crowd, as well as be versatile enough to apply to countless real-world applications like tap handles, packaging, bottle caps, signage, apparel, and more.
In addition to designing the Kinkaider logo, we branded the five initial beers, each getting their own unique look. Pulling in local legends and turn-of-the-20th-century visual inspiration, we took an illustrative route to perfectly pair with each beer’s epic story.
- Print Collateral