# Grain & Mortar > Grain & Mortar is a branding and web development agency based in Omaha, Nebraska. > Founded in 2011 by Eric Downs and Mike & Kristin DeKay, we specialize in custom > brand design, website development, illustration, and digital design for clients > across diverse industries. Expanded version: https://grainandmortar.com/llms-full.txt ## About Grain & Mortar is a creative partnership guided by the philosophy "Honest Folks Doing Honest Work." Our strategy: work hard, create lasting relationships, and deliver the very best quality work. We bring a human-centered approach to design and development. We know how to build for the web, talk about lead-gen, and optimize for conversions - but we also understand that we're not creating for robots, but people. We bring elements of delight and humanity to every project. Since 2011, we've completed hundreds of projects for clients in a wide variety of industries. ## Services ### Branding - Brand Strategy: Research, positioning, and brand architecture - Brand Identity: Logo design, visual systems, brand guidelines - Brand Voice: Tone, vocabulary, and personality across every touchpoint - Typography Systems: Curated typefaces and hierarchy for print and digital - Illustration: Custom illustration style and iconography - Print: Business cards, letterhead, signage, and collateral ### Websites - Custom Design: No templates — built from scratch to fit your brand - WordPress Development: Custom WordPress websites with intuitive content management - Performance: Optimized for speed with faster load times than most WordPress sites - Responsive: Displays perfectly on every device — desktop, tablet, and mobile - Accessibility: Built to be accessible to all users, regardless of disability - SEO/AEO Setup: Structured data, meta tags, and sitemaps included - Training & Documentation: Enables your team to manage the site confidently - Ongoing Support: 30 days post-launch plus optional quarterly maintenance plans ## Team - Kristin DeKay - Partner and Operations Director - Mike DeKay - Partner and Creative Director - Eric Downs - Partner and Technical Director - Brooke Ratliff - Producer ## Notable Clients - HudlTV (Branding, Illustration, Motion Design) - California Forever (Website, Illustration) - Meta/Facebook (Open Source Asset Library, Stickers) - Google (Lens, Cardboard) - Hudl (Illustration, Print, Motion, Website) - Lattice (Website, Motion) - Millwork Commons (Branding, Environmental, Website) - Soaring Wings (Branding, Website) - Stories Coffee Co. (Packaging, Print, Website) - Coneflower Creamery (Branding, Print, Packaging, Website) - Catalyst Brewing Co. (Branding, Packaging) - Kinkaider Brewing Co. (Branding, Illustration, Packaging, Website) ## Industries B2B, B2C, SaaS, Technology, Food & Beverage, Nonprofit, AI/ML, Education, Finance, Hardware, Environmental Organizations ## Contact - Location: Omaha, Nebraska - Email: hello@grainandmortar.com - Website: https://grainandmortar.com ## Links - [Portfolio](https://grainandmortar.com/work/) - [Branding](https://grainandmortar.com/branding/) - [Websites](https://grainandmortar.com/websites/) - [About Us](https://grainandmortar.com/about/) - [Contact](https://grainandmortar.com/contact/) ## Optional - [Instagram](https://instagram.com/grainandmortar) - [Dribbble](https://dribbble.com/grainandmortar) - [LinkedIn](https://linkedin.com/company/grain-and-mortar)